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The art of the deal is what business is all about. If you want to close sales, you need to understand the sales cycle, have a supportive sales team behind…

If you own a business and are looking for new ways to generate leads, chances are that you have looked into cold calling. Many businesses leverage cold calling in order…

How much does outsourcing marketing really cost? Is it worth it? Outsourcing marketing has become extremely popular over the last decade. Companies such as Amazon, Facebook, Google, Uber, Airbnb, etc.,…

When it comes to marketing, small businesses often feel overwhelmed. There are just so many things to do, and it can be hard to know where to start. That's where…

Are you looking for ways to improve your customer acquisition services? If yes, then hiring a customer acquisition service provider (CASP) might be exactly what you need. There are several…

Are you looking to increase sales or improve customer retention? If so, then you should consider using telemarketing services. Telesales is a great way to reach out to potential customers…

Call centers play a vital role in supporting businesses around the world. In fact, according to the World Bank, the global market for call center outsourcing reached $63 billion in…

Every firm depends on its customers. It’s therefore important to develop a plan to consistently attract new clients. However, the cost of customer acquisition has increased by 50% over the…

The fluid nature of the marketing world has been particularly obvious over the past 10 to 20 years thanks to the expansion of the Internet into the forefront of our…

When you’re a growing company, you know how important it is to boost sales and increase revenue quickly. For small business entrepreneurs, there isn't a simple, universal plan for business…